About LIDMA

The Life Insurance Direct Marketing Association is the primary organization dedicated to supporting businesses and professionals active in direct sales of life insurance products to consumers - the fastest growing sales segment in the life insurance industry.

LIDMA is the main voice for the life insurance direct response industry producers, carriers, business partners and exam companies.

This non-for-profit organization is committed to helping members boost their revenues derived through direct response sales as well as assisting new entrants adapt and suceed in their direct response efforts.