For the Prospective Member

LIDMA is the premier non-profit organization dedicated specifically to supporting businesses and professionals active in direct sales of term life insurance products to consumers. In this arena, LIDMA member life insurance direct marketers, carriers, exam companies and business partners work collaboratively to enhance business models for increased efficiencies to facilitate a more streamlined experience for consumers and the companies dedicated to this industry segment.

LIDMA founders and members have made a commitment to process improvement and accepted the responsibility of moving the life insurance industry forward for consumers seeking term life solutions. With a common goal to sell more life insurance, increase the margins and protect more families, LIDMA strives to make a difference for the vastly under and uninsured population of middle America by enhancing the networks, knowledge base and processes for those in this niche.
Each year at the LIDMA conference we focus on areas specific to direct marketing of life insurance including:

• The state of the "niche"
• Marketing successes
• Carrier and Vendor innovation
• Action items to improve business now
• Process improvement
• Industry legal and regulatory updates

Direct marketing and sales of term life insurance is the growing segment of life insurance as evidenced through LIMRA studies and that is great news for those committed to this cause, the life insurance industry as a whole and certainly for the public. LIDMA works for all that are striving to make a difference by bringing the security of life insurance to more Americans in a direct fashion.

Companies that actively support and wish to learn more about building effective processes supporting the advancement of life insurance direct marketing and term life sales are welcomed to this our LinkedIn forum and to join LIDMA’s World Fair Igniting Innovation and Progress, slated September 20-23 at the Hyatt Regency Chicago.

Click here to complete our online membership application

Visit us also on LinkedIn.